Star players roar into Wembley Park this autumn as NFL fever grips London
- Wembley Park chosen to host 3 NFL International Series games
- Londoners to take over Regent Street as part of NFL celebrations
- New York Jets, Miami Dolphins, Buffalo Bills, Jacksonville Jaguars, Detroit Lions and Kansas City Chiefs draw in the crowds
London is awash with global sporting events and nowhere is the excitement more palpable than Wembley Park. Not only is the area hosting Rugby World Cup 2015 matches but some of the US’s hottest National Football League (NFL) teams have descended on Wembley Park once more this October and November.
The NFL is the most popular sports league in the States, generating an eye-watering USD $7.24 billion in revenue during 2014, most of which from television deals. Not happy with simply conquering US sports’ fans hearts, the NFL International Series takes some of the league’s star teams around the globe each year. This autumn, three matches will be played in Wembley Park: Jets-Dolphins, Bills-Jaguars and Lions-Chiefs.
The NFL’s arrival in London causes a considerable sensation each year. In 2013 and 2014, Regent Street hosted a traffic-free street party to celebrate, with thousands of fans flocking to London to join in the celebrations and take part in the festivities. This year, the massive NFL fan festival will once more take place, with the crowds going wild for the US’s biggest sporting stars.
Over in Wembley Park, where NFL teams have visited several times before, residents and local workers are excited about the three huge matches. James Saunders, COO of Quintain, the developer behind the regeneration of Wembley Park over the past decade, comments,
“The NFL’s visit to London is always a really exciting time for Wembley. Famous for decades for sports and music events, Wembley has hosted the NFL International Series for the last 10 years. With NFL community outreach programmes, cheer leader demonstrations in London Designer Outlet and in store promotions, the whole Wembley Park comes to life at these special weekends.”
As the redevelopment work has breathed new life into Wembley Park, the area is now known as much more than just an entertainment destination. Nowadays, Wembley Park attracts visitors from across London and the Home Counties to the thriving London Designer Outlet, as well as being home to some of the city’s most stylish and sought-after apartments. It’s an area packed with green spaces, with a welcoming, family atmosphere.
Those looking for a home at the heart of London’s NFL action this year are invited to visit the show apartments at the just launched Alto Apartments. One of the most popular buildings at Alto, Pienna Apartments offers 133 one, two and three bedrooms homes, set around a private, residents-only courtyard garden. The building also boasts a gym (including studio and spa treatment rooms) and a 24 hour concierge. Most apartments boast their own private balcony or outdoor space and residents of the upper floors can even enjoy views of the famous Wembley arch.
Prices at Pienna Apartments start at £375,000 for a one bedroom home and £495,000 for two bedrooms.
For more information and to book a visit to the show apartments, visit www.alto-apartments.com or call the on-site Savills sales team on +44 20 3151 8601.