Love for “la dolce vita” is in the air as Appassionata appoints AB Property Marketing Ltd
With Valentine’s Day just around the corner, it seems perfect timing for husband and wife team, Dawn and Michael Cavanagh-Hobbs of Fractional Ownership company Appassionata to appoint leading property PR agency, AB Property Marketing Ltd to spread the word about their passion for Italy.
Dawn and Michael first fell in love with Le Marche on their travels to the region back in 2004 and soon decided that the alluring combination of unspoilt countryside, sea, mountains and an incredible quality of life was where they wanted to call home.
After acquiring the Estate Giacomo Leopardi, Michael, an entrepreneur and Dawn, a qualified interior designer with over 20 years’ experience, selected the Fractional Ownership route for their two properties, Casa Giacomo and Casa Leopardi, enabling more than one single owner to fall in love with these unique homes located near the gorgeous medieval town of Montefiore dell’Aso.
Dawn and Michael have spent years lovingly restoring the stunning properties on the Estate Giacomo Leopardi, successfully selling all fractions of Casa Giacomo and now offering one tenth fractions of the 420m2 Casa Leopardi for £175,000.
Now, almost a decade after first setting foot in Le Marche, known as “Italy all in one region” which borders Tuscany, Emilia-Romagna, Umbria, Abruzzo, Lazio and the Adriatic Sea, Appassionata have appointed leading property PR agency, AB Property Marketing Ltd to share their passion for “la dolce vita” with the world.
Commenting on the appointment, Dawn Cavanagh -Hobbs says,
“We have worked very hard as a family over the years to sympathetically restore Casa Giacomo and Casa Leopardi to their former glory. Michael and I are proud of what we have achieved and simply want to share our experience and what the Estate has to offer, via the experts at AB Property Marketing, with other like-minded people who are passionate about Italy and Italian property.”
With a superb personal story, hundreds of high resolution images of the properties (before, during and after the renovations) and the five acre Estate complete with vineyards, olive groves and a truffle orchard, access to a number of international owners as well as first-hand knowledge of both the Fractional Ownership and Italian property market and interior design expertise, Appassionata has a wealth of information to offer the media.
As Charlotte Ashton, MD of AB Property Marketing, explains,
“It is rare that you come across such a unique property company such as Appassionata. What Michael and Dawn have created over the last decade is something really special and the sheer number of delighted Fractional Owners is testament to this. I personally have always had a soft spot for Italy and so it is wonderful to be able to blend business with pleasure and promote Appassionata and their properties.”
For more information about Appassionata and media requests please contact the team at AB Property Marketing on +44 845 054 7524, email Charlotte at charlotte@abpropertymarketing.co.uk, visit www.abpropertymarketing.co.uk or www.appassionata.com.