An Italian holiday home with its own luxury fashion brand? Why, it must be Appassionata Boutique!
ItalyFor some people, buying a tumbledown farmhouse in a remote corner of Italy and transforming it into two gorgeous, luxury holiday homes would be enough to keep them occupied, but not for interior designer Dawn Cavanagh-Hobbs.
- New Italian fashion brand set to take the luxury handbag market by storm
- Leading businesswoman Dawn Cavanagh-Hobbsmoves from houses to handbags
- Check out the arm candy at Appassionata Boutique
Since 2007, Dawn has moved to Italy, launched family-run company Appassionata and undertaken the restoration of two beautiful properties, teasing them out of a pile of ramshackle farm buildings and turning them into a pair of stunning fractional ownership holiday homes. Only the five bedroom, five bathroom Casa Leopardi, which benefits from its own private pool and gym, still has a fraction available for sale (at £195,000). Such is the speed with which the properties have attracted buyers.
Dawn has also tackled the five acre estate on which the two properties sit, turning the overgrown, rolling hills into an orderly environment packed with olive groves, a vineyard, a lavender plantation and a truffle orchard. The result is that owners of the two houses now benefit from a share in the produce. Once fully mature, the vines are expected to produce around 5,000 bottles of wine per year – not bad between just 20 owners!
Yet all of this was not quite enough to keep Dawn occupied. Thus she set her sights on her next adventure: running a boutique fashion business that challenges the powerhouses of Italy’s leading designers. Dawn explains the inspiration behind her move from houses to handbags,
“While we were creating the interiors for Appassionata’s two holiday homes in Le Marche, I was privileged to meet local artisans whose crafts dated back over several generations of their families. Often these individuals were working out of tiny premises, but the goods they were producing were simply amazing.
“One of the artisans I met was an independent designer who used to produce handbags for leading Italian fashion house Bottega Veneta. Having always been a fan of accessories, I got chatting with him and, just a short while later, the concept of Appassionata Boutique was born!”
Appassionata Boutique sells individually designed handbags of exquisite craftsmanship. Dawn is thrilled to be launching her brand to the market, having already seen the bags flying off her desk while she was preparing for the new website’s photo-shoot. She recalls,
“I had six of the handbags sitting on my desk, ready for the photo-shoot, but people kept popping into the office and wanting to buy them. All six had sold before I realised what was happening, so I had to choose another set of bags to feature in the shoot. I kept those ones hidden until after we had the pictures we needed!”
Owners of the bags have been glowing in their praise for the new brand. Music/video producer Emer Patten, who was one of Dawn’s first customers, was excited to be asked by a restaurant owner if her handbag was Bottega Veneta. She was even more thrilled to inform the owner that her bag was in fact far more exclusive than that!
So, with two fabulous houses, a five acre estate and a luxury fashion brand under her wing, is Dawn ready to relax? Far from it! She laughs,
“I like to keep busy and I’m always looking for the next adventure. It has been brilliant developing Appassionata’s two holiday homes and the Appassionata Boutique brand, but I’m certainly not stopping there. In fact, there’s a rather charming palazzo in Le Marche that’s in need of restoration…”
For more information on Appassionata Boutique, visit http://appassionataboutique.com/about-us.html, like them on Facebook, email dawn@appassionataboutique.com or call +44 (0)7951 674916 in the UK or +39 339 771 9274 in Italy.
“I’m a pensioner, get me out of here!” Half of over 50’s considering leaving the UK
FranceToday’s pensioners may not have to endure daily Bush Tucker trials to top up their shopping baskets but for almost 70% of people surveyed by the deVere Group, cost of living is the primary concern about retiring in the UK.
- Cost of living is primary concern about retiring in the UK for over 50’s (deVere Group)
- 49.5% have ‘seriously considered’, ‘are thinking about’, or ‘would be tempted’ to live overseas during retirement
- 65% of overseas second home buyers are aged 45-64 (Rightmove Overseas)
According the results of a recent survey of 1,231 over 50’s questioned by the international financial consultancy, cost of living is the primary motivation for quitting Britain with almost half (49.5%) stating that they have ‘seriously considered’, ‘are thinking about’, or ‘would be tempted’ to live overseas during retirement.
Other reasons cited for relocating to foreign shores included the standard of care for the elderly, quality of life and, not unexpectedly, the weather.
Gil Summers, Co-Founder of Sun Park Living, a private gated community resort exclusively for those who are retired and active, located on the Canary Island of Lanzarote, comments,
“The rising cost of living in the UK is a major driver for many of our guests to come and stay at Sun Park Living. It can be considerably cheaper for retirees to stay long term, for up to 6 months or beyond, here in Lanzarote than at home in the UK as all fuel and energy costs are included which for many pensioners is becoming an ever increasing worry.”
In terms of locations, Spain was named the top choice for relocating retirees with 27.9% of those surveyed by the deVere Group stating the south European destination, well-known for its year round mild climate, lower cost of living and positive attitude towards the elderly.
Indeed it would seem that staying close to the UK in retirement is important with France and Italy named second and third destinations of choice according to 12.6% and 7.9% of respondents respectively.
Danny Silver, Founder of The Villages Group – Rainbow, an active retirement community in south-west France aimed at the Lesbian-Gay-Bisexual-Transgender (LGBT) community, comments,
“As a man in my 60’s, originally from London but resident in France for nearly 20 years now, whose golden years are approaching, I would never even consider moving back to the UK. The quality of life here in France is far superior is almost every way to the UK; the weather, the culture, the gastronomy, the cost of living, it all outweighs life across the Channel.
“I am a member of the fabled ‘baby boomer’ generation who are finding it increasingly difficult to maintain a high standard of living in the UK with austerity measures pinching pensioners even in spite of government promises. That is exactly the reason why we created The Villages Group – Rainbow, a community of like-minded retired but active individuals looking for a better quality of life in France.”
Fresh data from the Rightmove Overseas (September) 2013 Consumer Survey confirms this trend with almost two-thirds, 65%, of those looking to buy a second home overseas aged between 45 and 64 years. Once again Spain and France topped the charts in terms of second home and immigration destinations with more than half (51%) looking to buy a property in the countryside.
On the market:
One level, eco-friendly homes at The Villages Group – Rainbow, situated in the charming Languedoc-Roussillon region of France, are available for just €236,000. Already 20% sold, interest in the gated community complete with tennis courts, indoor swimming pool, gymnasium, saunas and quality entertainment programmes is high with buyers from all over the world.
For more information please contact The Villages Group – Rainbow on + 33 1 4007 8625, email info@thevillagesgroup.com or visit www.thevillagesgroup.com/rainbow.
Self-catering apartment accommodation with all the benefits of community living with like-minded ‘Sun Rockers’ at Sun Park Living costs €625/4 weeks for those enjoying 12 or more weeks a year (in 3 or more blocks of 4weeks each, consecutive or not) or for those wishing to sample the community, a 4 Weeks Taster Stay is available for €225/week. One week Taster Visit is 350EUR/week. For more information contact Gil and the team on 0161 408 3360 or visit www.sunparkliving.com.
The Villages Group Rainbow
FranceThe Villages Group Rainbow provide the alternative to the rising cost of living for the over 55s LGBT community
- Income gains since December 2012 outweighed by 9% increase in over-55s’ typical monthly expenditure (Aviva Retirement Report Jan 2014)
- Payments on fuel and electricity costs rise by 5% in the last 12 months
- The Villages Group Rainbow enables retirees to enjoy their golden years affordably.
Only one share remaining! Sales success of luxury fractional ownership holiday home reflects buoyancy of Italian market
ItalyItaly’s luxury property market has been attracting considerable interest of late with the news that the ruling family of Qatar has added the exclusive Regina Hotel Baglioni in Rome to its overseas investment portfolio. The purchase comes hot on the heels of the Sultan of Brunei’s Dorchester Group taking over Rome’s Hotel Eden.
- Italy’s luxury property market has weathered the recession
- High end properties like Casa Leopardi show strong sales
- Fractional ownership scheme proves a roaring success
With the Italian government looking to sell off a range of high end residences to keep its budget in check, including castles, palaces and even an island, the luxury property market is expected to remain just as buoyant in 2014 and beyond. In fact, the sector has done an excellent job of ignoring the country’s recession entirely.
Dawn Cavanagh-Hobbs, founder of fractional ownership company Appassionata, has first-hand experience of how well Italy’s luxury property market has operated during the past two years. Her five bedroom, five bathroom Casa Leopardi, which comes with its own private pool and five acres of vineyards and olive groves, along with a truffle orchard and lavender plantation, has been in hot demand since renovation work on the property was completed.
Designed as the ultimate luxury holiday home, Casa Leopardi is beautiful on the inside as well as the outside, with interior designer Dawn ensuring that every last tile and antique chandelier adds to the property’s overall charm.
Casa Leopardi is a fractional ownership property, divided into ten shares. Each share provides the owner with five weeks’ exclusive use of the house per year, along with a proportion of the produce from the estate. The arrangement means that owners can arrive, put their bags down and begin to enjoy their holiday in Le Marche immediately, moving away from the usual stresses and chores associated with owning a holiday home overseas.
Casa Leopardi’s first fraction was sold in May 2012. Since then, the property has attracted considerable interest from buyers worldwide. All but one share of the property have now sold, with owners coming from across Europe, America and South Africa. Dawn explains,
“Casa Leopardi is such a unique property and its owners have the chance to experience rural Italian living at its very best. With Blue Flag beaches and the Sibillini Mountains nearby, the area offers year-round activities. Le Marche also has a strong reputation for its gourmet cuisine, particularly when it comes to truffles, and that adds to the attraction for many of our owners. The fact that we have arranged the sale of the fractions so that there are no hidden costs – no lawyers or tax to pay – is another bonus.”
The arrangement has clearly worked well. The final share, priced at £195,000, is expected to sell by the end of 2013. After that, Dawn and her husband Michael will be moving on to two further restoration projects in the nearby town of Petritoli – a three bedroom townhouse and a five bedroom palazzo. Both will be sold as fractional ownership properties, building on the success of Casa Giacomo and Casa Leopardi and how happy the fractional arrangement has made its owners.
Despite Italy’s economic wobbles, it’s clear that the luxury property market, including the fractional ownership side of it, refuses to join in the financial fluctuations.
For more information contact Appassionata on 0039 073 465 8775, visit www.appassionata.com or take a video tour of Casa Leopardi.
Balearic property market boosted by foreign buyers as prices rise by 4.8%
Spain-
Balearic property prices rise 4.8% in Q3 2013 vs Q3 2012 (Spanish development ministry)
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Flight arrivals from the UK to Balearics up 7.9% to 3,046,681 for the same period
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Taylor Wimpey España taking advantage of Balearic popularity, offering two brand new luxury developments on the golden isle of Mallorca
Sing like a Canary this winter as tourism levels erupt on the volcanic island of Lanzarote
SpainFar from being ‘Lanzagrotty’, the volcanic Canary Island of Lanzarote, 125km off the west coast of Africa, has become the destination of choice for holidaymakers in 2013.
- Lanzarote airport arrivals up 5.29% in September 2013 (ISTAC)
- UK tourists account for 45% of arrivals, Irish arrivals up 21% (Jan – Sept 2013)
- New direct flights to Lanzarote from Shannon, Eindhoven and Lyon launched
Loneliness: How to avoid the dark side of retirement
FranceAs we get older, we are more likely to suffer illness and disability which can prevent us from getting out and about. Individual’s social networks often shrink due to life-changing events such as retirement and / or bereavement which can increase the risk of becoming chronically lonely.
According to the Campaign to End Loneliness, there are 800,000 people in England who are chronically lonely. Some 5 million people say television is their main form of company!
- 800,000 people in England suffer from chronic loneliness (Campaign to End Loneliness)
- With lack of kin-based social support, friendships become crucial social connections for many LGBT elders
- The Villages Group – Rainbow offers a solution to end loneliness in retirement
Whether an older adult will enjoy a happy and satisfying retirement or not are questions of growing concern as thousands of baby boomers grow older.
Danny Silver, Managing Founder of The Villages Group – Rainbow, Europe’s first active LGBT retirement village for the over 50s comments,
“As baby boomers enter their retirement years, the services geared toward elder needs will have to adapt to accommodate them. Any demographic as large as the boomer generation will inevitably include a significant LGBT contingent so services for gay, lesbian, bisexual, and transgender seniors will also need to adapt or develop to combat isolation in retirement.
“Here at The Villages Group – Rainbow we are extremely conscious of the need to provide the kind of environment that has not presently been available to the LGBT community across Europe. Because of the lack of kin-based social support, friendships become crucial social connections for many LGBT elders and we have made sure to provide a LGBT friendly village environment for like-minded individuals with daily activities to suit all, combatting isolation and keeping both body and mind motivated.”
Indeed, The Villages Group – Rainbow in France offers a range of amenities and services suitable for those in their active ‘third age’. Here a community of friends can mingle, embark on fun and engaging on-site entertainment choices for an active life as well as numerous options for physical fitness and well-being including tennis courts, indoor swimming pool, gymnasium, saunas and quality entertainment programmes.
These properties are proving to be a great success with already over 20% sold in just a couple of months, offering a fresh alternative and unique lifestyle choice for the active over 50´s LGBT community seeking the perfect life abroad from just €236,000.
Thinking about buying a Spanish holiday home in 2014? Check out what’s on the Horizon from Taylor Wimpey España
SpainIf your New Year’s resolution is to turn that dream of owning a second home in the Spanish sunshine into a reality then 2014 could just be the right time to take action.
With Spain officially out of recession and continued positive GDP growth forecast for 2014 according to the European Commission, the re-ignition of the Spanish economy is proving attractive to investors and none more so that those based overseas.
- Costa del Sol saw 33% increase in foreign buyers in H1 2013 (Malaga Tourist Board)
- British buyers still drive the market, accounting for almost 20% of foreign purchases
- Horizon Beach is Taylor Wimpey España’s 22nd development on the Costa del Sol
From one of the world’s richest men, Bill Gates, who recently acquired a $155 million stake in Spanish builder Fomento de Construcciones & Contratas SA through to ordinary men and women purchasing Taylor Wimpey España homes, the smart money is pouring into the Spanish property market with the Costa del Sol on the receiving end of much of this investment.
“Having worked at Taylor Wimpey España for 20 years now I have seen the Spanish second homes market undergo a number of cycles. Visiting the Costa del Sol each month I have seen first-hand the steady increase in both tourism levels and demand for second homes over the last 18 – 24 months and am confident that we are once again on an upward curve.
Sea view city apartments released today in Best Travel Destination of 2014
SpainToday, Tuesday 19th November 2013, sees the much-anticipated release of Cala Estancia, a boutique collection of just eleven 1 and 3 bedroom luxury apartments in Palma, Mallorca.
Due for completion in June 2014, these spacious properties from leading Spanish house builder, Taylor Wimpey España, will present the perfect opportunity to visit the stunning Balearic Island of Mallorca, named one of the Best Travel Destinations for 2014 by the auspicious Lonely Planet.
- Boutique collection of 1 and 3 bedroom sea view apartments
- Located in Palma, Mallorca – Best Travel Destination 2014 (Lonely Planet)
- 22.6 million people passed through Son Sant Joan airport in 2012
Located just 100m from the Mediterranean coast yet also close to Palma city centre, these apartments are within walking distance of all amenities and boast spacious terraces from which to enjoy the direct views of Palma bay and the Cathedral as well as allocated underground parking and private gardens.
Marc Pritchard, Sales & Marketing Director who is based at Taylor Wimpey Espana’s head office nearby in the heart of Palma, explains just why the location of this new release is so exciting,
“Mallorca is well known for its 550km of coastline, 40 plus Blue Flag beaches and clear, turquoise waters but this Balearic Island also holds some urban gems. The ancient city of Palma, the capital of the Balearic Islands, boasts a rich history dating back to Roman times with numerous architectural gems within the Old City.
“Set around the Bay of Palma, this cosmopolitan city attracts the rich and famous with the Spanish Royal Family visiting each summer. With world class restaurants, designer boutiques, a sizeable marina capable of accommodating even the largest of yachts and pleasant climate year round, it’s no wonder that Palma attracts more and more international visitors each year.”
Indeed, tourism levels to the city of Palma have grown significantly over the last 50 years since Taylor Wimpey España first started building second homes on the island. From 500,000 visitors in 1960 to 6,739,700 in 1997 and a staggering 22.6 million people passing through the city’s Son Sant Joan airport last year alone, it is no wonder that this Spanish city continues to enjoy a boom not seen by many others on the mainland.
And it’s not just tourists who have recognized the clear appeals of Palma; travel operator LowCost Holidays recently relocated from the UK to its Spanish subsidiary in Palma creating over 100 jobs in the process along with no-frills Spanish airline Vueling announcing new direct flights to the city from Brussels for summer 2014.
With more flights than ever touching down in Palma and the new Cala Estancia apartments just 5 minutes from the airport, visiting these new holiday apartments couldn’t be easier. Offering the best of both worlds, the calm serenity of Cala Estancia bay and direct access to Palma city centre in under 10 minutes, these new apartments, available from 141,000 Euro, are sure to be popular with buyers so contact Taylor Wimpey España today on 08000 121 020 or visit www.taylorwimpeyspain.com for more information. If you reside outside of the UK you will need to call 00 34 971 706 9 72.